Answer & Explanation:Persuasive Essay
assignment_2_bus_ethics.docx
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Assignment #2: Persuasive Paper (20%)
In assignment 2, students will write a persuasive essay in response to the theme:
“A multinational corporation has no moral or social responsibility to engage in corporate social
responsibility (CSR) programs.”
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Required Elements of Assignment #2 – Persuasive Essay:
Write a persuasive essay either supporting the veracity of the theme statement;
The argument should include a discussion for corporate social responsibility
Include a discussion about the idea of distributive justice and the current distribution of wealth;
Required Formatting of Persuasive Essay:
This essay should be double-spaced, 12-point font, and four to six pages in length excluding the
title page and reference page;
Title page;
Introductory paragraph and a summary paragraph;
Write in the third person;
Use APA formatting for in-text citations and a reference page. You are expected to paraphrase
and not use quotes. Deductions will be taken when quotes are used and found to be unnecessary;
Submit the paper in the Assignment Folder.
Persuasive Writing Resources:
Tips on Writing a Persuasive Essay
http://www.time4writing.com/writing-resources/writing-resourcespersuasive-essay/
How to Write a Persuasive Essay
http://www.writeexpress.com/persuasive-essay.html
Argumentative Essays
https://owl.english.purdue.edu/owl/resource/685/05/
Tips For Writing a Persuasive Essay:
Use a pleasant and reasonable tone in your essay. Sarcasm and name-calling weaken an
argument. Logic and fairness will help to keep it strong.
Make your best argument your last argument.
Select your words carefully, have them evoke an image. Persuasion is about appealing to all the
emotions of the reader. The use of adjectives and logic will convey a vivid picture and will make
the reader believe you and that you write as an authority on the subject.
No personal pronouns and no I think, I feel, I believe as these phrases all weaken your
perspective because the reader is less likely to think you are writing from fact than fiction.
No personal experiences unless they are generic meaning everyone has them and can relate to
them and they convey a vivid and immediate image.
Reference to use:
http://www.bloomberg.com/news/articles/2008-02-12/ethics-must-be-global-notlocalbusinessweek-business-news-stock-market-and-financial-advice
http://www.economist.com/node/1562708
http://smallbusiness.chron.com/role-government-business-ethics-65128.html
https://www.scu.edu/ethics/ethics-resources/ethical-decision-making/ethical-relativism/
http://ctb.ku.edu/en/table-of-contents/leadership/leadership-ideas/ethical-leadership/main
https://www.sagepub.com/sites/default/files/upm-binaries/47445_chp_16.pdf
http://www.marketing-schools.org/types-of-marketing/ethical-marketing.html
http://fmlink.info/article.cgi?type=How+To&title=Ethics+and+the+Triple+Bottom+Line&pub=B
OMI+International&id=31173&mode=source
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